Anıl Kosar Therapy
Relational integrative psychotherapy
- CLIENT
- Anıl Kosar
- YEAR
- 2022
- SCOPE OF WORK
-
- Branding
- Art Direction
- Web Design
- Advertising Campaign
- User Interface
- Motion Graphics
Anıl Koşar is an accredited relational integrative psychotherapist who strongly believes in the distinctiveness of the conditions of each individual’s life.




IN BRIEF
As a relational integrative therapist who harmonizes existential and humanistic theories to her approach, Anıl Koşar doesn’t label and diagnose her clients from a pathological perspective. Instead she observes and questions the process together with her clients and considers each feeling and experience as unique to an individual as their own fingerprint and works from there.

THE CONTEXT
As Ba’ndo, we were inspired by Anıl Koşar’s way of understanding human nature, which accepts the peculiarities of personal hardships and normalizes existential concerns as natural cycles of life.
From here we searched for a symbol that represents the imperfect natural cycles of life, awareness, and rebirth.



THE STRATEGY
We designed a logo set in a simple minimal figurative form to reflect the ancient and deep meaning of Sakura. While designing the Sakura emblem, we preferred imperfect forms drawn as a continuous line without raising hands.
There is no such thing as a perfect person, even if the person has unleashed his/her own potential. One’s own reality must be approached from many different angles, only in this way our true reality emerges.
We reflected this fact to our design process by designing 7 logo variations that can be used in different places instead of designing a single logo.




We created many illustrations for Anıl Koşar Branding in our website, and social media posts that reflect the imperfectly perfect human nature.
With the safe and soothing atmosphere of her digital experience, Anıl Koşar now welcomes her clients into a reliable journey of personal observation and discovery.
VISIT
Awards & Recognitions
Recognitions
Awards 65
Award Scheme
Award Level
Category
The Drum
Shortlist
Brand Identity Design - Launch
The Drum
Shortlist
Design/Brand Strategy
The Drum
Shortlist
Packaging - 3D
European Design Awards
Gold
Digital Identity Applications
European Design Awards
Finalist
Motion Logo
Brandverse Awards
Gold
Motion Logo
Brandverse Awards
Gold
Brand Identity Design
Brandverse Awards
Silver
Brand Identity Design
Brandverse Awards
Bronze
Poster / Print Design
Award Scheme
Award Level
Category
Art Directors Club New York
Shortlist
Branding - Logos
Art Directors Club New York
Shortlist
Identities - Digital
The Drum
Nominated
Art Direction
The Drum
Nominated
Brand Identity
6th IMA Awards
Grand Prize
Recycling Project
6th IMA Awards
Grand Prize
Sustainability Activity in Production Processes
6th IMA Awards
Grand Prize
Best Logo Design
6th IMA Awards
Grand Prize
Brand Identity
6th IMA Awards
Grand Prize
Best Motion Design
43rd GMK Awards
Grand Prize
Best Social Media Design
43rd GMK Awards
Achievement Award
Best Poster Design
43rd GMK Awards
Achievement Award
Best Illustration Design
43rd GMK Awards
Achievement Award
Best Motion Poster Design
43rd GMK Awards
Achievement Award
Best Logo Design
Felis 2024
First Place
Best Branding Design
36th Kristal Elma
First Place
Best Brand Identity
36th Kristal Elma
Bronze Award
Best Animation
36th Kristal Elma
Bronze Award
Best Illustration
36th Kristal Elma
Bronze Award
Best Logo Design
36th Kristal Elma
Bronze Award
Best UI/UX Design
LACP Vision Awards
Bronze Award
Best Report Cover
Award Scheme
Award Level
Category
5th IMA Awards
Gold Award
Best Report Design
5th IMA Awards
Gold Award
Best Motion Design
42nd GMK Awards
Achievement Award
Best Corporate Identity Design
42nd GMK Awards
Achievement Award
Best Motion Design
42nd GMK Awards
Achievement Award
Typography Design / Title Design
Brandverse Awards 2023
Gold Prize
Best Corporate Identity Design
Brandverse Awards 2023
Silver Prize
Best Corporate Identity Design
Brandverse Awards 2023
Bronze Prize
Best Motion Design
Award Scheme
Award Level
Category
41st GMK Awards
Achievement Award
Best Corporate Identity Design
41st GMK Awards
Achievement Award
Best Social Media Post and Story Design
41st GMK Awards
Achievement Award
Best Typeface Design / Text Design
4th IMA Awards
Gold Award
Best Illustration Design
4th IMA Awards
Gold Award
Best Illustration Design
4th IMA Awards
Mention Award
Best Illustration Design
4th IMA Awards
Gold Award
Best Web Site Design
4th IMA Awards
Gold Award
Best Web Site Design
4th IMA Awards
Mention Award
Best Web Site Design
4th IMA Awards
Mention Award
Best Corporate Identity Design
4th IMA Awards
Mention Award
Best Renewed Corporate Identity Design
4th IMA Awards
Gold Award
Best Renewed Corporate Identity Design
4th IMA Awards
Gold Award
Best Indoor Activity
20th Altın Örümcek Web Awards
Bronze Award
Best Fashion & Beauty of the Year / Website
Award Scheme
Award Level
Category
Istanbul Marketing Awards, 2021
Gold Award
Renewed Corporate Visual Identity Design
Istanbul Marketing Awards, 2021
Gold Award
Social Gender Equality Projects Communication Studies
40th GMK Awards, 2021
Grand Prize
Best Album Cover Design
Award Scheme
Award Level
Category
Istanbul Marketing Awards, 2020
Gold Award
Best Sustainability Communication / UN Global Compact
Felis Awards, 2020
Achievement Award
Best Digital UI & UX of the Year / Website
18th Altın Örümcek Web Awards
Silver Award
Best Microsite of the Year / Website
31st Kristal Elma
Bronze Award
Digital, Social Media & Activation / Website
Award Scheme
Award Level
Category
Istanbul Marketing Awards, 2019
Gold Award
Best Sustainability Communication / YSDG Innovators
37th GMK Awards
Achievement Award
Best Website Design
Award Scheme
Award Level
Category
Altın Örümcek Web Awards
Grand Prize
Best Celebrity Website of the Year
Award Scheme
Award Level
Category
Altın Örümcek Web Awards
Grand Prize
Best Celebrity Website of the Year
Award Scheme
Award Level
Category
Design Licks Web Awards
Grand Prize
Site of the Day
The FWA
Talented Bookmark
Site of the Day







