Newsletter
  • Beyond Sustainability
  • Kindness, Sensitivity and Empathy.
  • Beyond Sustainability is a biweekly newsletter that approaches sustainability not as a message, but as a way of thinking. It focuses less on what brands say, and more on how they act.

We are Ba'ndo. A brand transformation agency rooted in both London and Istanbul. Our journey is fuelled by our thoughts, intuition and passion. And yes, we’re having fun. Excusez-moi? Because without fun, there’s no meaning or emotion. Brand transformation thrives on sustainability. And we dream of a sustainable future.

Curiosity. Passion. Talent.

NIPPON

WHY THE RUSH?
View the case

GALATA

MTA FILM
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REUNIK

SUSTAINABLE EYEWEAR FROM ISTANBUL
View the case

MAD

MEETING OF MAD IDEAS WITH WISE MINDS
View the case

QNB

Dünyayla 1
View the case

Anıl Kosar Therapy

Relational integrative psychotherapy
View the case

Haliç University

Dreams, Courage, Future.
View the case

All Work

NIPPON

WHY THE RUSH?

GALATA

MTA FILM

REUNIK

SUSTAINABLE EYEWEAR FROM ISTANBUL

MAD

MEETING OF MAD IDEAS WITH WISE MINDS

QNB

Dünyayla 1

51 Digital

Influence as One

Istanbul Marketing Summit

Virtual Reflections

Alaaddin

THE MAGIC OF STORYTELLING

Anıl Kosar Therapy

Relational integrative psychotherapy

Haliç University

Dreams, Courage, Future.

Brickery

Let's Brick Together

Roka

Circular by Design

Havaş

Your Most Reliable Solution Partner

Mehmet Sandal

Ideal Region, Artisan Production, Good Taste.

Hadise

Official Website

Orange Association

A Point Where Everyone Is Equal

Kilim Denim

Future of Denim

Tolerance Break

WUXING

UN Global Compact

Uniting Business For a Better World

IBMD

Better ToGether

Naviga Capital

Make better!
Ba’ndo Lab

Lab Design Manual

Design & Creation Philosophy

Beamy

Stand Tall Be Beamy

Sertaç Özgümüş

Welcome to SÖ World of Music

Arzu Deniz Aksoy

CONSULTING & COACHING & TRAINING

90 Fit

Pioneer Healthy Meal Delivery Brand
Multitap

Multitap

No 3

TSKB Eşit Adımlar

All about equal Opportunities in Business Life

EBRD

N0W Awareness Raising Project

All Work
Nano Banana Pro and the Designer’s New Craft
05.01.26

Nano Banana Pro and the Designer’s New Craft

The transformation brought by artificial intelligence to the world of design is moving beyond fear and uncertainty toward a more mature and productive ground. In her piece written for This is MAD, Zeynep Göçmen from the Ba’ndo team explores Nano Banana Pro as more than a production tool, but as an active thinking partner within the creative process. The article examines why prompt literacy, visual memory, and conceptual depth are emerging as a new form of craft in contemporary design practice.

Drawing from her hands-on experience, Göçmen reflects on how the designer’s role is shifting—from executing visual outcomes to articulating intent, context, and meaning through language. As tools evolve, the essence of design, she argues, lies not in mastering software, but in cultivating perception, interpretation, and the ability to translate imagination into precise, thoughtful direction.
Proud to share: <br> Ba’ndo has been featured on the @The Drum Honors 2025 list.
19.10.25

Proud to share:
Ba’ndo has been featured on the @The Drum Honors 2025 list.

The Drum’s year-end reviews bring together the most impactful work, brands and creative teams across advertising and design worldwide. This year, our “Why the Rush?” project for Nippon Matcha stood out across multiple lists.

• In The most awarded work in Design categories → Ranked #4 in the Top 10

• In Most awarded design brands / clients → Nippon Matcha shared 2nd place, alongside Equality Health Foundation and Fortnum & Mason

2025 has been a strong year for Ba’ndo on The Drum stage. At the The Drum Design Awards 2025, our work received:
🥁 Gold – Packaging / 3D 🥁 Bronze – Brand Strategy 🏅 Shortlist 🏆 Grand Prix Nominee (one of four)

Being included in the Honors List reflects not just the outcomes of our work, but the strategic depth, thinking process and cultural impact behind it.

At Ba’ndo, we don’t work like a traditional agency — we work as partners. We prioritize direction over speed, and long-term systems over short-term campaigns. Seeing this approach recognized by a global platform like @The Drum is incredibly meaningful to us.

Thank you to the teams and brands we think, build and take risks with. We’re entering 2026 with greater clarity, selectivity and intent.

Grateful for the recognition. Focused on what’s next.
05.12.25

From London with love:
Nippon’s quiet ritual found its place on The Drum stage.

This year, our Nippon project received three major recognitions at The Drum Design Awards 2025:
🥇 Gold – Packaging (3D)
🥉 Bronze – Brand Strategy
🏆 Design Grand Prix Finalist (one of only four)

Nippon is a world we shaped over the past year — built on tradition, ritual, and modern stillness. These awards reflect how that vision resonated internationally.

The Drum Awards, organized by The Drum Magazine, reach 11.5 million industry professionals worldwide. Being recognized by a jury chaired by Paula Scher — one of modern design’s most influential figures — makes this moment even more meaningful.

Sharing the stage with Mother, Design Bridge and Partners, PepsiCo Design Team, Lippincott, Accenture Song, and other global leaders was an honor.

This was our second year at The Drum. After last year’s finalist recognition with MAD, we returned stronger with Nippon.

This achievement belongs to our entire Ba’ndo team. Above all, we dedicate it to our dear colleague Bahar, whom we lost two months ago. We love you, Bahar. ❤️

Thank you to Aysu Seckin for trusting us — and to The Drum family and all jury members.

We continue with renewed inspiration to create more, imagine more, and reach further.
3 Shortlists at The Drum Awards 2025!
15.10.25

3 Shortlists at The Drum Awards 2025!

We’re proud to be shortlisted in the Design category with three different projects at The Drum Awards 2025 — one of the world’s most prestigious platforms celebrating creativity and design excellence. Recognized globally for highlighting the most impactful work in the industry, The Drum continues to set the standard for creative innovation, and we’re thrilled to see our design philosophy resonate on this stage.
Sude Akkaya on CTV: New Article Published in The Drum
21.09.25

Sude Akkaya on CTV: New Article Published in The Drum

Ba’ndo’s project manager Sude Akkaya has published a new article in The Drum, exploring how Connected TV (CTV) can transform into a more powerful, audience-first channel. Akkaya emphasizes that CTV is no longer a one-way medium but a dynamic space where viewers consume, interact, and even shop in real time. She argues that success in this evolving landscape depends on treating creativity as a strategic compass, crafting stories that resonate across devices and moments, using measurement as a tool for deeper insights rather than just clicks, and embracing the complexity of platforms as an opportunity for innovation. For Akkaya, the new era of television is not about simply buying ad space but about building cultural connections and inviting audiences to become active participants in a brand’s world.
19.06.25

4 Awards for 3 Bold Ideas. 💡

We’re thrilled to announce that we’ve won 4 awards with 3 different projects at this year’s Brandverse Creativity Awards — organized jointly by BoomSonar and Marketing Türkiye.

Recognized as one of the most comprehensive and forward-thinking award platforms in Turkey, Brandverse honors outstanding creativity in marketing, advertising, design, and communications. It’s a celebration of ideas that not only look good — but work, resonate, and bring real impact. ⚡️

These awards represent the essence of what we believe in: creativity, craft, and meaningful output.
They hold great value — both for our industry and for our amazing clients.

A huge thank you to every creative soul at Ba’ndo who poured their passion into these projects.
And to the jury members who approached every idea with care and curiosity — thank you!
And of course, our incredible clients: we couldn’t have done this without you. 💛
To everyone who constantly seeks better, bolder, and braver — thank you for walking this path with us.
Now let’s celebrate! 🥂
🏆 Poster / Print Design — Galata → Bronze 🏆 Animation Design — MAD → Gold 🏆 Brand Identity Design — Reunik → Gold 🏆 Brand Identity Design — MAD → Silver
11.06.25

✨ Among Europe’s Best: A Gold Award for Ba’ndo with MAD 🏆

From June 5–8, 2025, we joined the European Design Festival in the vibrant city of Ljubljana 🇸🇮 — and returned home with GOLD! 🥇

Organised by Brumen Foundation and ICoD, the highlight of the festival was the 18th European Design Awards ceremony 🏛️, where the visual identity system we crafted for our digital publishing brand MAD 🔴 was honoured with a Gold Award in the Digital Identity Application category. We were also finalists in Motion Logo 🎞️.

As a creative team based in Istanbul 🌍, it’s a thrill to leave our mark on the European design scene. MAD’s identity stood out with its bold visuals 💥, fluid animation 💫, and digital-first structure 📱.

The EDA celebrates the best in design across Europe — spotlighting excellence, innovation, and cultural depth ✨. Being among this year’s winners is both an honour and a reminder of why we do what we do.

The festival was filled with inspiring talks 💬, exhibitions 🖼️, and creative conversations 🤝 — and we’re walking away with fresh ideas and proud hearts.

This award is not just about MAD — it reflects our entire approach to design, collaboration, and storytelling 🧠❤️. Massive thanks to our incredible team and the brilliant clients who walk this journey with us.

Let’s keep pushing boundaries. 🚀
🎨 In Pursuit of Creativity: Emrah Doğru on D&AD 2025
30.05.25

🎨 In Pursuit of Creativity: Emrah Doğru on D&AD 2025

Our Creative Director, Emrah Doğru, attended one of the world’s leading creativity festivals—D&AD 2025—and shared his insights in an article written for Ad Just Brand. Titled “In Pursuit of the Creative,” the piece offers a personal and analytical take on this year’s standout work, emerging trends, and the evolving meaning of creativity in our industry.
A moment with ADC — where creativity meets legacy.
23.04.25

A moment with ADC — where creativity meets legacy.

With our project MAD, we’ve made it to Round 2 in two categories at the 2025 Art Directors Club Awards.

Founded in New York in 1920, ADC is one of the world’s most respected platforms for creative disciplines. These awards celebrate not only design, but also the power of ideas, storytelling, and craft. That’s why reaching Round 2 isn’t just a checkpoint — it’s a sign that our work is being seriously considered on an international stage.

We’re grateful that the care and attention we put into every detail has been recognized.

And as always, we keep creating — the MAD way.

All News
Kayıplar Üzerine
Selin Kızgın
14/10/2025

Kayıplar Üzerine
Jung’u Çok Seviyorum ama Freud’a da Boş Değilim
Doğa Erdağ
07/05/2025

Jung’u Çok Seviyorum ama Freud’a da Boş Değilim
Kariyer Değil, Katlanış Dönemi
Emrah Doğru
26/04/2025

Kariyer Değil, Katlanış Dönemi
Hikayeler Dünyayı Değiştirebilir Mi? Transmedya Anlatımının Gücü
Bahar Nihal Ersözlü
20/01/2025

Hikayeler Dünyayı Değiştirebilir Mi? Transmedya Anlatımının Gücü

All Insights

B'FUTURE

B'Future , emerging from Ba'ndo's essence, fosters a profound connection between creativity and sustainability, embracing kindness, sensitivity, and empathy. We support brands in achieving success by designing sustainability communications that are responsible and ethical.

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Awards & Recognitions

The Drum
European Design Awards
The FWA
Kristal Elma
Felis Ödülleri
GMK
Brandverse
IMA
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